diff --git a/content/about.md b/content/about.md
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+title = 'About me'
+date = 2024-11-16T11:28:11+01:00
+draft = false
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+
+Hello!
+
+Welcome to `netflux.io/blog`, the home of Rob Watson.
+
+I'm a software engineer, technical lead, co-founder and CTO with decades of experience of building and shipping
+products.
+
+On this blog you'll mostly find writings about my technical projects, experimentations and learnings.
+
+Need help shipping a feature, or otherwise improving your code-base? I'm available to hire for short-term contracts. Contact me!
diff --git a/content/posts/hello-world.md b/content/posts/hello-world.md
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+title = 'Hello World'
+date = 2024-11-16T11:23:59+01:00
+draft = false
+tags = ['hello-world']
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+
+Hello, world.
+
+Here we go with another attempt to start a blog. I hope to make this a place where I routinely share my learnings and
+discoveries, in the hope they're useful to somebody. Perhaps this time, I will manage to maintain it for more than a
+handful of posts.
+
+Let the blogging commence!